This February, the BrainSpark Media team welcomed me into their office as the new intern. I will be assisting BSM in a variety of projects and initiatives over the coming months, as well as keeping the blog up to date. Be sure to keep checking back, or subscribe to our feed for the newest blog posts!
A quick blurb about myself…
Name: Spencer Burton Smith
Hometown: Eagan, Minnesota
College: University of Denver
Major & Minor: Marketing and Business IT
Career Aspirations: Start a full service marketing agency
Favorite thing about BrainSpark: Helpful employees, awesome work, great clients.
The past couple months have been eventful ones here at BrainSpark. With a large amount of exciting new projects with a variety of clients, we are thrilled to share our latest work…
Nothin’ Like a Corduroy Goomer
In January, BSM developed a one of a kind “Groomed Runs Report” for Arapahoe Basin. This report allows the content managers to select which runs have been groomed that day, and a report is created highlighting the selected groomed runs. In addition to posting the report on the snow conditions page, the ski patrol can send the report to the local ski shops in the area letting the skiers and riders know of the groomed runs that day. All you ski bums out there, keep an eye out for the new reports, and have fun on the slopes!
New GeoEye Developments
GeoEye recently hired BrainSpark Media to lead user experience for two new web based service offering for GeoEye customers. BSM will be providing UI design, information architecture, and usability services on the new offerings. We are extremely excited to work with GeoEye on these innovative projects.
Fresh Packaging
BSM created the packaging design for PENTAX Imaging’s new Ultimate Zoom rifle scope. The design was the fifth premium rifle scope package designed for the PENTAX Sport Optics line in the past six months. Keep an eye out for the scope in your local sporting good store.
HPJ Blog
More recently, in February BSM created a new WordPress blog for Hyde Park Jewelers. The new blog highlights Hyde Park news and events, current happenings in the industry, product releases, and community involvements. BrainSpark created a custom template for Hyde Park, which complements hydeparkjewelers.com. Take a look!
GeoEye + Google
BSM spent the last couple months developing and implementing a GeoEye Google Earth layer. Layers allow the users to take a closer look at a subject, or read a little about what they are looking at. BSM created the user interface of the layer, a bigger project than meets the eye. With a confined space, and working with Google’s set parameters, BrainSpark was able to create a really cool satellite imagery layer. But don’t take my word for it, go check it out!
To enable the GeoEye layer:
- Click on the “Layers” dropdown on the left side of the screen
- Expand the “More” icon on the bottom of the list
- Check the “GeoEye Featured Imagery” checkbox
- Now, when scanning Google Earth you will be able to click on the small GeoEye icons and see incredible pictures and detailed information provided by GeoEye.
Coming Soon – GeoEye 101
BSM has been working on GeoEye microsite called GeoEye 101. This microsite will explain the Google Earth layer, and how geospatial imaging works. The site will be loaded with videos and tutorials about the technology. Keep your eyes on BrainSparkMedia.com or blog.BrainSparkMedia.com for the launch.
Love the blog!!!